What: B&H Photo and Lindblad Expeditions partner up to bring a three day conference and trade show for consumers exploring the inspiration, technique and equipment for all imaging of the great outdoors led by top photographers.

When: May 3rd, 4th and 5th 2015

Where: Sunday May 3rd - New Yorker Hotel, Monday May 4th - AMC Loews 34th Street Top Level, Tuesday May 5th - B&H Super Store.

With the inaugural launch of OPTIC coming this May, a stunning assortment of leading photographers and new media creators has been assembled including: Art Wolfe, Moose Peterson, Tony Sweet, and National Geographic Photographers Ralph Lee Hopkins, Annie Griffiths, Bob Krist, Michael Melford, and Dan Westergren. As the conference nears, prominent photographers are flocking to be part of OPTIC, which will ensure its place as the preeminent outdoor-travel photography conference ever offered. 

OPTIC is being formatted and supported by the photography industry, and in an unprecedented way, is being offered free of charge to the public! Those who can’t make it to New York City can watch the webcast of the entire first day’s program live and free on the OPTIC website.

The conference will take place in three locations, all conveniently situated within one block of B&H Photo’s legendary NYC Superstore. The New Yorker Grand Ballroom will play host to OPTIC on day one (May 3rd)  with a series of lectures emphasizing creative inspiration and also features a trade show displaying the latest gear specific to the outdoor photography market. Day two (May 4th) sees OPTIC at the AMC Loews 34th Street Theater, where the top floor will host multiple lectures and slide shows on massive screens concurrently. These lectures will focus on technique for imaging excellence. The trade show from the previous day continues, but with an emphasis on hands-on and one-on-one development. After the presentations, B&H will host an afterhours super store dinner party. Day three (May 5th) features portfolio and critique sessions at the B&H Event Space and an invitation-only Circle Line sunset photo cruise around Manhattan lead by National Geographic photographers.

OPTIC is brought to you by two industry leaders with a combined 80 years of excellence serving customers and guests. Lindblad Expeditions pioneered expedition travel and voyages the world in alliance with National Geographic. B&H Photo is known as the Professionals source for all photography video and pro audio needs.

The OPTIC2015 website is scheduled to launch at the end of February and will be open for registration at that time. For more information email: optic@bhphoto.com (please note, do not use this email for rsvp).

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